--- title: Understanding your flooring options and risks description: The flooring industry has its challenges such as complex buying channels, many complications and technicalities in the specifying, installation and maintenance process, and often the actual product is overlooked. Remember you have choices, and should hold your suppliers accountable. image: https://info.polysales.com/hubfs/POlyflor%20Blog%20headers.png --- [![Polysales_Logo_FullColour](https://info.polysales.com/hubfs/Polysales_Logo_FullColour.png)](https://www.polysales.com/) - [WHY VINYL](https://www.polysales.com/why-vinyl/) - PRODUCTS - [PRODUCTS](https://www.polysales.com/flooring-products/) - [ROLLING REGULARS](https://www.polysales.com/rolling-regulars/) - [SOLUTIONS](https://www.polysales.com/flooring-solutions/) - [PROJECTS](https://www.polysales.com/featured-projects/) - [NEWS](https://info.polyflor.co.za/news) - [MEET THE TEAM](https://www.polysales.com/about-us/) [CONTACT](https://www.polysales.com/contact-us/) Ask Denver # Understanding your flooring options and risks The flooring industry has its challenges such as complex buying channels, many complications and technicalities in the specifying, installation and maintenance process, and often the actual product is overlooked. Remember you have choices, and should hold your suppliers accountable. [Denver Coleman](https://info.polysales.com/news/author/denver-coleman) Dec 10, 2019 ---   **The flooring industry is an interesting one, with a complex buying channel, countless intricacies and nuances in the specifying, installation and maintenance process, and one where sometimes the product is actually the least of everyone’s concern. You have choices.  Choose well rather than opting for choices that leave you exposed.** **![You have options when choosing vinyl floors](https://info.polysales.com/hs-fs/hubfs/POlyflor%20Blog%20headers.png?width=900&name=POlyflor%20Blog%20headers.png)** ### Choosing well 1.  Partner with suppliers who are **well recognised** as specialists in their field. 2.  Ensure their **ethics and integrity** are unquestionable. 3.  Do a thorough **risk assessment**. 4.  Consider source, quality, warranties and technical **certifications** when choosing your product. 5.  Ensure your product choice is **suitable for your application**. 6.  Use **approved contractors** who have experience with your type of installation. 7.  Call on your **suppliers to train your teams** and **supervise the installation** to ensure you get the                             outcomes you need. 8.  Put together a **committed team** consisting of stakeholders throughout the channel, who will **work                          together** for the best outcome.   ### Choices that leave you exposed • Partnering with suppliers who are **“jacks of all trades” but “masters of none”**. Would you rely on your GP    to do your open-heart surgery? • Buying from a **supplier who is just in it for the sale.** • **Choosing a product only on price.** Cheap and nasty imports are rife. • **Not interrogating the benefits** and features of a product to ensure it is fit for purpose. • Relying on an **inept contractor**. • **Not ensuring you have a committed team** who will work together.   **A floor is very often still the most underrated aspect of a project, yet one that is so critically important to the end result of a build. There are massive cost implications should it not be done right and this is why it is so important to go into it “in the know”, build relationships you can trust and align yourself with experts in their field.** **Choose wisely and let’s continue to take pride in an industry that is so vital in our built environment. Let us maintain a true sense of professionalism, sustainability and community through integrity, reciprocity, dignity and harmony.** --- For more advice from our vinyl flooring specialists, why not download our latest eBook, **[Flooring contractor's guide: Developing and growing your business with vinyl flooring.](https://info.polysales.com/get-the-flooring-contractors-guide)** --- For more insights like these **[sign up for Polyflor Insights ](https://info.polysales.com/subscribe-to-polyflor-insights)**and we will send useful tips and advice straight to your inbox. [![Subscribe to Insights](https://no-cache.hubspot.com/cta/default/2749413/e7712934-740c-4d10-82f8-a02ea9e02435.png)](https://cta-redirect.hubspot.com/cta/redirect/2749413/e7712934-740c-4d10-82f8-a02ea9e02435) [Ask Denver](https://info.polysales.com/news/topic/ask-denver) [Vinyl Flooring ins and outs](https://info.polysales.com/news/topic/vinyl-flooring-ins-and-outs) ## Similar posts Ask Denver ### [6 Steps to creating a good strong weld](https://info.polysales.com/news/6-steps-to-creating-a-good-strong-weld) With more than 50 years’ experience in the local and international flooring industry, Denver Coleman, Chairman of Polyflor SA, answers questions... Denver Coleman Jan 23, 2019 Industry sector specific flooring ### [Six insights to be mindful of when choosing the floor for your retail outlet or mall \[survey\]](https://info.polysales.com/news/an-informal-survey-six-insights-to-be-mindful-of-when-choosing-the-floor-for-your-retail-outlet-or-mall) Whilst flooring decisions in malls and retail outlets are often made by designers, architects or project managers, we wanted to know what SHOPPERS... Nelia Garcia Aug 15, 2018 Ask Denver ### [Why do we need self-levelers and moisture barriers today if we didn’t need them 20 years ago?](https://info.polysales.com/news/why-do-we-need-self-levellers-and-moisture-barriers-today-if-we-didnt-need-them-20-years-ago) A number of changes in the built environment have led to an increase in problematic subfloors. Some of these changes include changes in how concrete... Denver Coleman May 14, 2019 ### Get insights and trade secrets from our team of experts, straight to your inbox. We would love to share our knowledge that we’ve gained from many collective years of experience within our team. ![Polysales_Logo_FullColour](https://info.polysales.com/hubfs/Polysales_Logo_FullColour.png) Polysales, specialists in a range of quality vinyl flooring and wall protection solutions, with an extensive fit-for-purpose range, built to last.  Dependable, consistent and reliable partner, who provide ethical and responsible advice honed from years of experience.  A values driven business you can trust with your reputation. ### Contact Details - T: 011 609 3500 - F: 086 609 8131 - [E: marketing@polysales.com](https://info.polysales.com/news/marketing@polysales.com) ### Address - 8B Buwbes Road North Sebenza 1609 - P O Box 3967 Edenvale 1610 Copyright © Polysales 2025. [Privacy Policy](https://www.polysales.com/privacy-policy/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Denver Coleman", "url" : "https://info.polysales.com/news/author/denver-coleman" }, "dateModified" : "2020-02-27T10:17:01.521Z", "datePublished" : "2019-12-10T11:07:45.000Z", "headline" : "Understanding your flooring options and risks", "image" : [ "https://info.polysales.com/hubfs/POlyflor%20Blog%20headers.png" ], "mainEntityOfPage" : { "@id" : "https://info.polysales.com/news/understanding-your-flooring-options-and-risks", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://info.polysales.com/hubfs/Polysales_Logo_stacked_Fullcolour-1.png" }, "name" : "Polysales" } } ```